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THE SEAT OF
KNOWLEDGE
THE HEART OF
TRANSFORMATION

Welcome to the Marketing Club of IIM Shillong! Markathon is a collaborative community of curious and eccentric minds who are passionate about marketing, advertising and understanding consumer behaviour.
At our core, we are a team of individuals who are eager to explore the various facets of marketing, keeping ourselves updated with the latest trends and strategies in the industry, and applying this knowledge in real-world scenarios.
One of the key goals of the club is to prepare students for successful careers in marketing. This is ensured by providing a platform for students to network with industry experts and to put their marketing knowledge to test.
We aim to take marketing beyond just books, by providing a platform to integrate concepts with wit and creative freedom. With a plethora of events taking place throughout the academic year, we seek to enrich the knowledge and experience of all our participants, which accentuates our credo of Markathon being a platform where ideas run wild.

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About the Club

Through our events and initiatives, we aim to indulge in the holistic growth of all marketing enthusiasts.

  • Godsellers, our flagship event, is an annual fun-filled business simulation that tests the fundamentals of marketing and engages the entire IIM Shillong
  • Quizathon, IIM Shillong’s Premier Brand C Business Quiz Competition, tests the acumen and sharpness of our participants.
  • Jingstaad, an annual inter-college marketing event, aims to engage with student marketers all over the country, by disrupting product positioning practices through two sub-events: Ulta Pulta and War of
  • X-Marketer, with an ever-changing format to honour the spirit of dynamic times and minds, is noted as one of the most challenging online inter-college events on
  • Touchstone, which is an online case study event hosted by Markathon as part of IIM Shillong’s flagship annual management fest,
  • Marketing Panel Discussions for the annual Business Leadership
  • The annual Markathon Magazine, which aims to cover the latest campaigns, exciting trends and industry insights.
  • Through our Instagram and LinkedIn handles, we showcase the latest trends and campaigns in a quirky and engaging
  • As a domain club, Markathon plays a vital role in preparing students for their future

Whether you’re a marketing enthusiast or just looking to learn, the Marketing Club at IIM Shillong welcomes you with bright smiles and open arms!

Contact Us

Official Email ID : marketingclub@iimshillong.ac.in

RIYA NAGDA
+91 86053 88920
NIDHI MALIK
+91 70114 00334
ABADHYA ANSHUL BABU S
+91 63029 51409